Our Story

We all have hopes, dreams and aspirations. We all want to be fit, healthy and happy. And we all want our lives to be purpose-driven and extraordinary.

Yet the day-to-day reality is often different. Life is busy. Transformation doesn’t happen overnight. 

At Active8me we’re passionate about health and wellness and ultimately transforming lives.

Active8me is the fusion and result of founder Jeremy Rolleston’s personal journey. 

The two-time Olympian wanted to take his passion for health and wellness, expertise as an athlete and experience as a stressed and busy businessman and create a mobile solution that would help people create the lasting change they desperately want.

Jeremy Rolleston – Olympian / Active8me Founder

Our Vision

At Active8me, our ambition is to inspire, equip and activate millions of people to live healthy, active lives.

Not just because they ‘should’, but because they want to – because it’s their new lifestyle. In doing so, we will make a difference in the lives of millions.

Our Philosophy

Active8me’s philosophy is encapsulated in four words: Exercise. Nourish. Think. Transform.

We want to inspire, encourage, educate and equip our members and our broader community to:


EXERCISE and move.


NOURISH your body with delicious, healthy food.


THINK positively and empower yourself to make lasting change.


TRANSFORM your health, fitness and broader life.

What we believe

We believe

That every person deserves to feel fit, confident and happy. To wake up positive, energised and empowered. To dream and be purpose-driven. To look good and feel great. To be comfortable in their own skin. Every. Single. Day.

We believe

That health is something that is priceless (after all, you can’t buy it!). And we believe that without your health you have very little, since you can’t live your life to the full if you’re not healthy. As Edward Stanley wisely once said, “Those who think they have no time for bodily exercise or good nutrition will sooner or later have to find time for illness.

We believe

That being healthy and confident isn’t just one look – it’s not one ideal look, certain body type or a particular set of rules that you have to follow. Our bodies are all made differently and we are all unique –something that should be celebrated and embraced. It’s not about comparing yourself to others, but comparing yourself to the person you were yesterday. It’s about being confident about your body and confident about who you are. It’s about loving yourself and being happy in your own skin.

We believe

That no one ever regrets eating healthily. We believe that eating well is not extreme – it is normal and essential. If you fill your body with rubbish you will feel like rubbish. However if you nourish it with clean eating and wholesome nutritious foods then your body will respond accordingly and you will notice the difference, both on the outside and on the inside.

We believe

That no one ever regrets exercising. Having those positive endorphins flowing through your body as you move and get fit is the best feeling. A workout strengthens the body, relaxes the mind and toughens the spirit. It is a personal triumph over laziness and procrastination. When you finish a workout, you don’t only feel better, you feel better about yourself.

We believe in healthy, active living. We believe that life is better lived this way.